Xiaomi’s “mobile phone + AIoT” dual-engine strategy for one year, Lei Jun set his sights on a farther

On November 19, the Xiaomi Developer Conference (MIDC, MIDeveloper Conference) with the theme of the new era of intelligence was held in Beijing. Through Xiaomi’s developer conference this year, we can see that Xiaomi has a deeper and broader layout in “5G + AIOT”, and also has a more ambitious goal.

2019 Xiaomi Developer Conference Highlights: AIoT

As Xiaomi’s annual developer conference, this conference mainly focuses on “AI”, “IOT” and “5G”, with AIOT being the focus. At the press conference, Xiaomi showed the outside world its many achievements in smart home. Data shows that as of June 30 this year, the number of connected devices on the Xiaomi AIoT platform reached 196 million, a year-on-year increase of 69.5%. In terms of the number of device connections, Xiaomi has become the world’s leading IoT platform. At the same time, the number of users with 5 or more Xiaomi IoT platform devices reached 3 million, a year-on-year increase of 78.7%. In addition, as of the third quarter of this year, the number of households served by smart home products on the Xiaomi platform has reached 55.99 million, with a penetration rate of at least more than 10%.

It is reported that in the first half of this year, Xiaomi’s IoT and consumer goods revenue reached RMB 27 billion, a year-on-year increase of 49.3%, which has become an important source of Xiaomi’s revenue.

In addition to its achievements, Xiaomi also released a number of core technical achievements at the conference, including imaging technology, the new version of the deep learning framework MACE, the Xiaomi natural language processing platform MiNLP, and Xiao Ai 3.0, etc.

From this conference, Xiao Ai’s position in Xiaomi’s AIOT strategy is becoming more and more important. At present, Xiao Ai has been updated to version 3.0, which not only has a new male voice, but also evolved into the first voice assistant that realizes natural continuous dialogue on mobile phones.

Behind the continuous evolution of Xiao Ai is the continuous deepening of Xiaomi AI technology. According to Cui Baoqiu, Xiaomi’s AutoML model has surpassed the industry’s data set performance, and Xiaomi’s natural language processing platform MiNLP is called 6 billion times a day, which means that Xiao Ai is already one of the busiest artificial intelligence in the world.

“Mobile + AIoT” dual-engine strategy for one year, Xiaomi accelerates evolution

While announcing a number of core technical achievements, Lei Jun summarized the implementation of Xiaomi’s “mobile phone + AIoT” dual-engine strategy in the past year.

Lei Jun said that Xiaomi has achieved impressive results in the two product lines of mobile phone and AIoT smart home since the implementation of Xiaomi’s “mobile phone + AIoT” dual-engine strategy for one year. On the one hand, the hot sale of mobile phones has promoted the popularity of AIoT products, creating the world’s largest consumer-grade AIoT network with 196 million connected devices; on the other hand, the rapid development of AIoT platforms has in turn made Xiaomi’s The mobile phone brand has achieved a higher value proposition. On Double 11, which ended not long ago, the sales of Xiaomi mobile phones on all platforms exceeded 1.05 million units. The world’s first 100-megapixel mass-produced model Xiaomi CC9 Pro, 5G mobile phone Xiaomi 9Pro and Redmi K20Pro were all very popular, proving that Xiaomi mobile phones The dual-brand strategy has been successful.

In addition, Xiaomi has become more open since the implementation of the “mobile phone + AIoT” dual-engine strategy for a year. For example, Xiaomi’s mobile deep learning framework MACE has been open sourced. In June 2019, Dr. Cui Baoqiu, Vice President of Xiaomi Artificial Intelligence and Cloud Platform, announced the open source MACE to empower China’s AI industry and allow all engineers, developers, and technology enthusiasts who are interested in deep learning on mobile to apply Xiaomi’s technology . It is reported that Xiaomi’s MACE-Kit, which benchmarks against Google’s ML-Kit, will also be open sourced in the near future.

It should be said that Xiaomi’s progress in AIOT has been very obvious in the past year with the “mobile phone + AIoT” dual-engine strategy. Xiaomi has proved that its star business is not only mobile phones, it is accelerating its evolution.

AIOT: Lei Jun’s eyes are in the distance

At this Xiaomi Developer Conference, Lei Jun also proposed a new concept – “5G + AI + IoT Super Internet”. Lei Jun said at the conference that the “5G+AIOT” strategy should be used to promote the development of the next-generation super Internet.

Brother Xi believes that Lei Jun’s “5G + AI + IoT Super Internet” shows that Xiaomi has broken away from traditional concepts such as smart home and Internet of Things, and has achieved a breakthrough in thinking. It also means that Xiaomi AIOT has a clearer development direction.

Xiaomi has not only realized the innovation of thinking in AIOT, but also at the specific business level, Lei Jun has also set his sights further afield. At this conference, Xiaomi not only released chips such as Xiaomi IoTBLEMesh module, Zigbee3.0 module, Wi-Fi + Bluetooth dual-mode module, Xiaomi Mijia smart multi-mode gateway and Aqara smoke alarm. In addition, Xiaomi has launched several solutions for enterprise-level customers.

For example, the Xiaomi smart hotel solution, which is based on four IoT categories such as Xiaoai speakers, TV, and lighting, can be connected to more than 2,000 Mijia products, and can be configured from many aspects such as gateway, lighting, and temperature control. , with a customized software platform and nationwide service deployment and after-sales; similar to Xiaomi’s smart real estate solution, in addition to most smart devices in the room, it can also open up community devices, such as access control, parking, elevators, walkie-talkies, etc. The scope of smart living has been expanded to a larger scope; in addition, Xiaomi has also launched an IoT enterprise suite to facilitate corporate customers to centrally control purchased purifiers, air conditioner temperature controls, switches and other equipment through a unified B-end account .

In the development of AIOT, Lei Jun’s operational ideas have shifted from professional services to C-end customers to both B and C, and to develop synchronously. Xiaomi’s overall AIOT strategy also has a further goal.

The Links:   CM600HU-24F FP15R12YT3

Exit mobile version